JesserTheLazer is a gaming YouTuber with an estimated net worth of $2 million. He mainly posts gaming videos of NBA 2K which mainly consist of challenges, wagers, road to playoff series and NBA 2K in real life. He also has a vlogging channel called JSR where he posts random vlogs once in a while.
Jesser was born and raised in Los Angeles California. He is a big fan of the Los Angeles Clippers.
How Much Money Does JesserTheLazer Earn On YouTube?
The channel has over 3 million subscribers as of 2020 growing by an average of 1,300 new subs daily and has over 1 billion views so far. It is able to get an average 650,000 views per day from different sources and this should generate an estimated revenue of around $3,200 per day ($1.2 million a year) from ads that run on the videos.
YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Jesser is able to get extra income through merchandise sales and revenue from the other channel.