ASMR Darling is a YouTube channel run by an American lady by the name Taylor Darling. She has an estimated net worth of $1.1 million. Her content is mainly specializing is ASMR content (autonomous sensory meridian response). This is basically an experience characterized by a static like or tingling sensation on the skin that typically begins on the scalp and moved down the back of the neck and upper spine.
Before YouTube, Taylor played sports such as as soccer, tennis, volleyball etc. She was also the homecoming lady during her freshman year of high school.
How Much Money Does ASMR Darling Earn On YouTube?
The channel has over 2.5 million subscribers as of 2020 and has accumulated over 550 million views so far. It is able to get an average of 200,000 views per day from different sources. This should generate an estimated revenue of around $1,000 per day ($365,000 a year) from the ads that appear on the videos.
YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.