Brennen Taylor is a popular YouTuber from the United States who runs his own self titled YouTube channel. He has an estimated net worth of $2 million. His content is mainly comedy skits, vlogs, challenges and other random content. He was also popular on the video application called Vine where he was able to amass over 1.7 million followers. He is also an actor on the side and has had a role in the 2013 film called Palo Alto and appeared in an episode of Numb3rs. He has a brother named Jake and a sister named Jess.
How Much Money Does Brennen Taylor Earn On YouTube?
The channel has over 5 million subscribers as of 2020 and has accumulated over 800 million views so far. He uploads around 2 – 3 videos every week. In a day, the channel is able to get an average of 1.2 million views from different sources and this should be able to generate an estimated revenue of around $6,000 per day ($2.2 million a year) from the ads that run on the videos.
YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Brennen is able to get extra income through selling of merchandise through his site.