Tavarish is a YouTube channel run by an American YouTuber whose real name is Freddy Hernandez. He has an estimated net worth of $800,000. He is originally from Russia when it was the Soviet Union and the name Tavarish means comrade. His content is mainly about cars whereby he gives in depth reviews about different cars and also documents his journey fixing broken super-cars. He is known for buying some of the cheapest exotic cars such as the Lamborghini, Mercedes S Class, Toyota Supra etc. He began writing about cars in various car community forums then launched his own site called APIDA where he wrote about DIY car mods. He wanted there to be a knowledge hub of do it yourself guides and a place where people could go to learn more about their own cars.
How Much Money Does Tavarish Earn On YouTube?
The channel has over 1.9 million subscribers as of 2020 and has accumulated over 250 million views so far. It is able to get an average of 280,000 views per day from different sources. This should generate an estimated revenue of around $1,400 per day ($500,000) a year from the ads that appear on the videos.
YouTubers get paid between $2 – $5 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 60% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, ad engagement etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Tavarish has made most of his money outside YouTube.