Twan Kuyper is a popular YouTuber born and raised in the Netherlands and is now based in Los Angeles, United States. He has an estimated net worth of $350,000. He is known for posting comedy skits, challenges and vlogs. He posts an average of 1 or 2 videos every week and collaborates with various popular YouTuber such as Lele Pons, Gavin Magnus and others. Before fame online, he did some modelling with the Miami division of Next Models. He toured with Digitour in 2015 so as to be able to directly connect with his fans.
How Much Money Does Twan Kuyper Earn On YouTube?
The channel has over 1.6 million subscribers as of 2020 and has accumulated over 120 million views so far. It is able to get an average of 200,000 views per day from different sources. This should generate an estimated revenue of $800 per day ($300,000 a year) from the ads that appear on the videos.
YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Twan makes extra income through brand deals and his modelling career.