Andre is the Canadian gamer popularly known as Typical Gamer and has made most of his fame and an estimated net worth of $8 million from YouTube. He is best know for his GTA 5 videos which consist of online tips, tricks, easter eggs, guides, walkthroughs etc and a number of them are over an hour long.
How Much Money Does Typical Gamer Earn On YouTube?
The YouTube channel has over 9 million subscribers and has amassed over 2.6 billion views since it was started out on August 2008. The videos in the channel collectively get an average of 1.1 million views per day and this in turn should generate an estimated revenue of around $6,000 per day ($2.2 million a year) just from ads that play during the videos. The channel grows by an average of 3000 new subscribers per day.
YouTubers get paid between $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Merchandise sales also add a considerable amount into his annual income making it considerable revenue stream. He also gets paid tens of thousands of dollars from sponsors who want to gain exposure for their products. Some of the companies he has worked with include Last Empire War Z, Ubisoft, Google, Wargaming, Trendy Entertainment etc