Yo Mama is an animation comedic YouTube channel created by Zack James and Alex Negrete. They have an estimated net worth of $2.6 million. The show is hosted by Brody, an animated character that is voice by YouTuber Brock Baker. Zack James lives in Los Angeles, California and has worked at Machinima. Alex Negrete was born in Dallas Texas and is in YouTube group called KeeptheHeat.
How Much Money Does Yo Mama Earn On YouTube?
The channel has over 4.5 million subscribers as of 2020 and has accumulated over 1.3 billion views so far. It is able to get an average of 300,000 views per day from different sources. This should generate an estimated revenue of around $1,200 per day ($440,000 a year) from the ads that appear on the videos.
YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.